HUNKY Italian pop singer and model Lorenz is aiming to break the world record for having the most signatures on his body.

Lorenz will be at Asda's Bexleyheath store from noon tomorrow (Saturday).

Lucky ladies who work for Asda as well as shoppers will have the chance to meet Lorenz, who was previously the face of Armani, and pay a £1 donation to sign part of his fabulously fit body.

Lorenz - dubbed 'The Bodfather' - will be displaying his magnificent six-pack in George underwear to allow as much space as possible for signatures.

He will be posing for pictures, plus signing autographs and copies of his new single.

At the end of the day, an official from the Guinness Book Of World Records will announce whether Lorenz has set a new reocrd.

Money raised will go to Lorenz's charity, the Born Free Foundation, and Asda's charity, Everyman.

Lorenz is involved in campaigning for the release of three lions held in a French circus.

"If I can help any animal suffering, I will - but I have particularly taken Djunka, Nalla and Shada to my heart," he said.